ViaBackcountry

Trail Partner Program

 

ViaBackcountry Trail

Partner Program

(aka retainer program)



The Trail Partner Program is my favorite way to work with brands. Rather than creating one-off content, we build a trusted partnership where we can create authentic, high-performing UGC that grows alongside your brand.



Trail Partners receive a consistent stream of content captured in real outdoor environments, along with creative strategy, priority scheduling, and ongoing collaboration to keep your content relevant and effective.


Partnerships begin with a 3-month commitment, giving us time to learn how we best work together, test creative concepts, and optimize content together. After that, partnerships can continue month-to-month or transition into a longer-term agreement.


To ensure every brand receives personalized attention and high-quality content, I accept only a limited number of Trail Partners at a time.


I am currently accepting 2 new trail partners!


Contact me at renee@viabackcountry  or here if you're interested.


Trailhead Partnership: Starting @ $750/month

 

Perfect for brands looking for consistent, authentic UGC.

Includes:

  • 1 video (30-60 sec)
  • 3 unique hooks (3 video variations for A/B testing)
  • 10+ edited product photos
  • 60 days paid ad usage per video
  • Full organic social usage
  • Monthly strategy and followup session
  • Priority scheduling
  • Quarterly content planning
  • One round of revisions

 

Summit Partnership: Starting @ $1,500/month

 

For brands wanting consistent visibility and deeper partnership

Includes

  • 2 UGC videos/month
  • 3 unique hooks for each video
  • 20 + edited photos
  • Organic usage included
  • 60 days paid ad usage per video
  • Monthly strategy and follow up call
  • Priority scheduling
  • Quarterly content planning
  • One round of revisions per video

 

Expedition Partnership: Starting @ 2,500/month

 

Designed for brands seeking a true and trusted ambassador

Includes

  • 4 + Videos /month
  • 3 unique hooks for each video
  • Extensive photo library
  • Organic usage included
  • 90 days paid ad usage per video
  • Monthly strategy and follow up call
  • Priority scheduling
  • Quarterly content planning
  • Two rounds of revisions per video
  • Option for category exclusivity

 

 

Why become a trail partner?

I believe the best content comes from long-term partnerships

When you become a Trail Partner, you're getting more than a UGC creator—you're gaining a dedicated outdoor content partner who takes the time to understand your brand, your audience, and your goals.

With thousands of trail miles under my belt, I create authentic content in the environments where your products are actually used. Rather than constantly onboarding new creators, you'll have a trusted creative partner who can consistently produce content that feels genuine, aligns with your brand, and evolves with your marketing strategy.

Because I work with only a limited number of Trail Partners at a time, you'll receive priority scheduling, personalized creative strategy, and content that grows alongside your brand.